Daily Blog

Mastering Video, the common cold & reaping what you sow – A Week in the Life #2

Oh my gosh, thwarted in my first week to get ‘A Week in the Life of’ posts & podcasts episodes off the ground….

I fell so sick on Thursday!

Just a cough & cold but it absolutely floored me! 🙁

As I write this I’m still feeling pretty rough but at least can lift my head to look at a screen now.

No way I can record a podcast right now though, I can’t speak! It’s ridiculous! 🤒

Ah well, these things are sent to try us right?

So apart from spending a couple of days in bed feeling very sorry for myself, it’s been an interesting week!

Community

First off I’ve been involved in a community mission to donate old clothes, toys & unwanted home objects to the Burmese migrant labour camps here in Phuket (of which there are many).

We ran a campaign asking people on the Island, leaving, moving home or simply having a clear out to donate all the ’stuff’ they didn’t want anymore. One persons junk is another gold!

The response was amazing and we collected car fulls of items that will be so welcome in the camps.

It blows my mind how these people are allowed to live. For such a fast developing country & particularly here in Phuket which is probably one of the most affluent areas of Thailand, for there to be bonfide migrant slums beggars belief.

The Good Shepherd, a charity here in Phuket, has dedicated itself to helping the families from these communities. Setting up schools for the kids, havens for pregnant Mums, vocational education for new & young Mums & outreach education on the dangers of human trafficking etc, they are a wonderful organisation which I’m proud to help out in any way I can.

Make It Happen Monday

So after spending a fair amount of time;

* editing & adding a new funky intro
* changing the format of the videos to start with a hook
* scripting rather than winging it
* ensuring the video was full of actionable content
* uploading a more punchy YT thumbnail
* & using more relevant tags & keywords on YT

I’m happy to report that it made…..absolutely no difference whatsoever!

My MIHM video this week received a whopping 102 views & even got 1 thumbs down which I haven’t had on any of my MIHM vids so far! (How very dare they!)

Anyway here’s the good news.

The only way is up & I’m determined to crack the code.

Before I launch my ecommerce biz, I want to know what the secret is to getting hundreds of thousands of views on YT vids, not hundreds (or even tens in my current case)!

So I will be apportioning a fair amount of my time studying YouTube & learning precisely how to do just that & of course sharing my learnings with you!

If you have any good tips or resources in the meantime do please let me know in the comments below.

Instagram & IGTV

So continuing on the theme of video & code cracking…

I’m also determined to get my head around Instagram.

Whenever I post a MIHM vid to IGTV, I lose followers, and I’m just not convinced long form video works well on the Insta platform.

I’m thinking we need 30 – 90 sec clips & if people are interested they can check the full vid out on YT, which in turn drums up traffic to YT.

Also there’s the difference between your feed, IGTV & stories. Lots of testing & measuring to come over the next few months on what works best where!

I feel like I’m back where I started with Facebook all those years ago. Testing, measuring & finding the shortcuts to growth.

Very exciting! 😁

An extremely funky app

So this week I discovered Zubtitles which is awesome! (Not an affiliate link)

In no time at all it transcribes your videos & adds captions at the bottom, which is recommended for all platforms.

It also spits out a text doc so I can now add a transcript to my blog posts for people who prefer to read rather than listen & which could help with SEO on the site.

The best part is that it’s not cost prohibitive.

I spent $36 for 60 minutes worth of transcriptions which for me is 8 – 10 episodes worth!

Check em’ out!

Holidays!

So my daughter is now on school hols & on Weds we’re off on a big trip to Hawaii via Japan there & back.

I can’t wait as I’ve never been to Hawaii before so I’m super excited to explore!

It’s important not to lose momentum with my blog, vids etc so look out for lots of Hawaii influenced content over the next few weeks!

My fave quote.

So it’s back to bed for me right now. I will record this as a podcast as soon as I can talk again!

In the meantime I saw this quote this week and I LOVED it!

This is the kind of quote that as an impatient, visual, results based person, I need to be reading & saying out loud every single day!

Don’t judge each day by the harvest you reap but by the seeds that you plant.
Robert Louis Stevenson

Have a great week! 🙂