Yesterday I had my hair cut at my usual hairdressers in a shopping centre 15 minutes from our house.
 
They’re probably a bit pricier than many hairdressers in the area, but I go there because I’ve got to know the team, they’re super easy to deal with and most importantly they do the best hair washes I’ve ever had!
 
Ladies you’ll know what I’m talking about when I say going to the hairdressers is like ‘me time’ for us, not just a haircut.
 
So to feel pampered is super important. The offer of a coffee, someone running their fingers through your hair, discussing how to make you look and feel beautiful by the time you walk out the door and of course the hair wash.
 
To have someone else wash your hair is the ultimate indulgence, so add a complete head massage and hair washing experience that lasts about 10 minutes…..
 
The pleasure is so great words fail me.
 
Therefore I’m prepared to pay over and above for this hairdresser because I know they will always just go that bit extra.
 
Are you doing that in your business?
 
Do you go just that bit extra to keep your customers returning again and again?
 
It’s worth thinking about….
 
Have a great day. 🙂

December 18, 2018