Etsy Tag Generator: A Comprehensive Guide For Sellers in 2024

Reading Time: 14 minutes

In the dynamic world of ecommerce business, standing out among the vast multitude of products is critical, and the Etsy tag generator can help you with that.

This is an invaluable tool for Etsy sellers looking to enhance the discoverability of their products.

As you craft or source your unique items, understanding how to use an Etsy tag generator can significantly increase your shop’s visibility.

Dive in as we unravel the step-by-step process of maximizing this tool’s potential to boost your sales.

Quick Takeaways:

  • Essential Tool for Visibility: “An Etsy tag generator is an indispensable tool for Etsy sellers, designed to enhance the discoverability of products by providing effective tags based on relevant keywords.”
  • Saves Time and Effort: “Using an Etsy tag generator removes the guesswork in tag selection, saving sellers valuable time and effort, allowing them to focus more on other aspects of their business.”
  • Strategic Tag Use: “Remember to strategically choose up to 13 tags per listing that accurately represent your product, considering aspects like color, size, material, and design.”
  • Research and Variety: “Optimize your tags by researching popular keywords and mixing different types of tags, such as general and niche-specific, to maximize your product’s reach.”
  • Monitoring and Adjustments: “It’s crucial to regularly monitor the performance of your tags and make iterative adjustments, aligning with market trends and consumer behavior changes.”

What is an Etsy Tag Generator?

An Etsy tag generator is a tool designed specifically to help you find the most effective tags for your product listings.

By inputting relevant keywords related to your product, the generator will provide you with a list of suggested tags that potential customers may search for on the platform.

This helps ensure your products are more visible to those looking for items like yours, ultimately increasing your chances of making a sale.

Using an Etsy tag generator takes the guesswork out of selecting the right tags, saving you time and effort.

With the right tool, you can have confidence in your tags and focus on other aspects of your Etsy business. Give it a try – the results might surprise you.

Earn Money Selling Printables on Etsy - FREE Workshop

If you're looking for the perfect side hustle to tap into your creativity, selling printables on Etsy could be your golden ticket! 

This is for you, even if you have minimal time, experience or money. Join students who collectively have generated over $500,000 in selling printables on Etsy in the last year alone.

Join this FREE workshop and learn how to get started today!

What Is the Importance of Etsy Tags?

Etsy tags play a crucial role in helping your products get discovered by potential customers.

These are keywords or phrases that describe your product and allow shoppers to find your items when they’re searching on the Etsy platform.

By using relevant and accurate tags, you improve the chances of your products appearing in search results, which in turn can lead to increased visibility and sales.

When creating your Etsy tags, remember not to exceed the 13-tag limit per listing.

Be strategic, and choose tags that accurately represent your product and its unique characteristics. Consider aspects like color, size, material, and design.

To optimize your tags, do some research on the most popular and relevant keywords related to your products.

Utilize tools like Google Keyword Planner or Etsy’s search bar suggestions to gather ideas.

Remember to include long-tail keywords, and phrases made up of multiple words, as these can be helpful for ranking in more specific search queries.

Variety is essential when it comes to tags. Mix different types of tags, such as general and niche-specific ones, to maximize your product’s reach.

For example, if you’re selling a handmade wooden necklace, you could use general tags like “handmade necklace” and niche-specific tags like “wooden jewelry” or “eco-friendly necklace.”

How To Use An Etsy Tag Generator

how to use an etsy tag generator

Step 1. Access the Etsy Tag Generator Website/Platform

Go directly to the website or application of the Etsy tag generator you’ve chosen. Ensure it’s the official platform to avoid any potential scams or misinformation.

Step 2. Sign Up/Log In (if required)

Some tools might require you to create an account or login before using their services. Follow the prompts to log in.

If the platform requires an account for access:

  1. Locate the ‘Sign Up‘ or ‘Register‘ button.
  2. Fill in the necessary details and follow the on-screen prompts.
  3. Once registered, use your credentials to log in.

Step 3. Enter Your Product Information

  1. Locate the input field, usually labeled as “Product Title,” “Product Description,” or something similar.
  2. Carefully input or paste the accurate title and description of your product. This information will guide the tag suggestions, so accuracy is vital.

Some generators allow customization of the search process.

If available:

  1. Choose parameters to target specific audiences or regions that match your product’s market.
  2. Opt for long-tail keywords for more specific and targeted results.
  3. Avoid keywords that are too common or competitive to ensure your product stands out.

Adjust these settings based on your product’s unique characteristics and your target audience.

Step 5. Initiate the Tag Generation Process

  • Find and click on the action button, typically labeled “Generate Tags,” “Find Tags,” or similar.
  • Allow the tool a moment to process the information and generate tags.

Step 6. Review the Generated Tags

Once the tags are generated, they’ll be displayed in a list or similar format.

When vetting these suggestions, consider the following strategies:

  1. Relevance Check: Ensure each tag directly pertains to the product you’re selling. Ask yourself, “Does this tag accurately describe an aspect of my product?”
  2. Audience Insight: Think from your potential buyer’s perspective. Would your target audience likely use these terms when searching for your product?
  3. Competitive Analysis: Do a quick search using the suggested tags to see what other products appear. If the results are swamped with highly similar products or top-tier brands, the competition might be too high for that tag.
  4. Avoid Redundancy: Ensure that the tags you choose don’t just reiterate the same concepts. For instance, having “silver necklace,” “silver pendant,” and “silver jewelry” might be redundant unless they genuinely apply to distinct features of your product.
  5. Check for Completeness: Some tags might only make sense when combined with others. If a suggested tag is a single word that’s vague on its own, consider pairing it with another word or looking for a more descriptive alternative.
  6. Trend Analysis: Utilize tools like Google Trends or specific Etsy market analysis tools to check if certain tags are gaining or losing popularity.
  7. Keyword Length: While long-tail keywords can be beneficial for niche targeting, be wary of tags that are overly long or complicated. They should be terms a potential customer would naturally type or speak.
  8. Feedback Loop: Periodically review the performance of your tags. After implementing certain tags, track the traffic and conversion metrics associated with those listings. If you don’t notice improvements, revisit your tags and adjust accordingly.

Step 7. Select and Copy the Relevant Tags

After generating a list of potential tags, it’s crucial to meticulously review each suggestion, zeroing in on those that best capture your product’s essence and appeal.

  • Focused Selection: Carefully review each generated tag. Prioritize those that resonate most with your product’s core features, benefits, and target audience.
  • Utilize Built-in Functions: Many tag generators incorporate a “Copy to Clipboard” feature for streamlined use. Activate this function if available. In its absence, click and drag to select the tags, then right-click and choose “copy” or use the keyboard shortcut (Ctrl+C for Windows, Command+C for Mac).

Step 8. Incorporate Tags into Your Etsy Listing

Transitioning from tag selection to application is pivotal for your product’s visibility.

  1. Access Your Etsy Dashboard: Log into your Etsy account and proceed to your shop’s dashboard.
  2. Listing Navigation: If creating a new listing, click on “Add a New Item.” For an existing product, locate and select the item, then click on the “Edit” option.
  3. Tag Input: Scroll to or locate the “Tags” section within your listing’s details.

Right-click and choose “paste” or use the keyboard shortcut (Ctrl+V for Windows, Command+V for Mac) to incorporate the tags. If preferred, manually type them in.

Step 9. Save/Update Your Listing

  • Review: Before saving, quickly scan through the tags to ensure there are no duplications or errors.
  • Commit Changes: Click on the “Save” or “Update” button, usually located at the bottom or top of the page. This action ensures your tags are active and will be seen by potential buyers.

Step 10. Monitor and Adjust

Once your tags are set, the journey doesn’t end; it transitions to a phase of vigilant monitoring and iterative improvement.

Harnessing the power of Etsy’s analytics, paired with external tools, allows sellers to gauge the efficacy of their chosen tags in real time.

As Etsy trends shift and consumer preferences evolve, your tags should echo these changes.

Adopting this cyclical approach, from monitoring to feedback to adjustment, ensures that your product remains prominently positioned, catching the eye of potential buyers.

Take note of the following;

  • Performance Tracking: Regularly review how your products with the new tags are performing. Use Etsy’s built-in analytics or third-party tools to gauge visibility, click-through rates, and sales conversions.
  • Iterative Adjustments: Trends evolve, and consumer behavior changes. Periodically return to the tag generator and update your tags to align with market shifts and any modifications to your product.
  • Feedback Loop: If certain tags consistently underperform or become irrelevant, consider replacing them. Regular refinement ensures you always present your product in the most marketable light.

Earn Money Selling Printables on Etsy - FREE Workshop

If you're looking for the perfect side hustle to tap into your creativity, selling printables on Etsy could be your golden ticket! 

This is for you, even if you have minimal time, experience or money. Join students who collectively have generated over $500,000 in selling printables on Etsy in the last year alone.

Join this FREE workshop and learn how to get started today!

How To Find Relevant Etsy Tags: Tips and Strategies

Here’s a step-by-step guide to discovering relevant tags for Etsy, including strategies to avoid common mistakes:

1. Understand Your Product

A good understanding of your product serves as the cornerstone for crafting effective tags.

Scrutinize its nuances, from core features to unique selling points, target demographics, and even potential use cases.

Constructing a detailed product profile, encompassing all its attributes and the unique aspects that may appeal to customers, offers a clearer direction for tag selection.

Misaligned tags, those not resonating with genuine aspects of your product, can mislead and potentially disappoint potential buyers, tarnishing both their shopping experience and your brand’s credibility.

2. Use Etsy’s Search Function

Etsy’s built-in search bar is not just a tool for buyers but also a valuable research tool for sellers.

Exploring it provides real-time insights into market demands. As you type product-related keywords, pay keen attention to the auto-suggested terms.

These suggestions, reflecting the platform’s most frequent searches, can be goldmines for tag inspiration.

However, be careful because broad or generic terms might be too competitive to use and not yield the results you expect.

Prioritizing specificity in your tags ensures more precise targeting, capturing the attention of your desired audience more effectively.

3. Explore Competitor Listings

The competitive landscape of Etsy can offer more than just rivalry; it’s a reservoir of insights.

Identify top-selling items that mirror or resemble your offerings. Reviewing and analyzing their listings, especially their tag strategy, can offer valuable lessons.

This competitive analysis can inspire and inform your tag choices, but it comes with its own set of challenges.

Direct imitation is neither genuine nor effective.

While drawing inspiration is advisable, directly copying a competitor’s tags might not align with your product’s unique attributes.

Customization is the key; ensure every chosen tag is tailored to your product’s essence.

4. Use an Etsy Tag Generator

In today’s world dominated by data and technology, leveraging automated tools like Etsy tag generators can streamline your tag selection process.

By inputting your product’s detailed attributes, these tools offer tag suggestions based on algorithms attuned to current market trends.

But remember, while automation simplifies tasks, human oversight is irreplaceable. Relying solely on machine-generated tags might lead you off track.

It’s vital to manually vet each suggested tag, filtering out those that might lack true relevance to your product or your target market.

5. Consider Long-Tail Keywords

Specificity can often be the differentiator in a saturated market.

Instead of generic, one-word tags, opt for longer, more descriptive phrases or long-tail keywords.

These not only offer a more detailed glimpse into your product but also cater to niche markets more effectively.

For instance, a term like “handmade pearl necklace” has a more focused appeal compared to just “necklace.” But as with all strategies, balance is crucial.

While specificity targets a narrower audience segment more effectively, overly complicated or unnatural phrases might deter potential buyers.

Your chosen long-tail keywords should resonate with genuine search patterns, ensuring accessibility and relevance.

6. Prioritize Relevance Over Volume

When it comes to Etsy tags, quality unquestionably trumps quantity.

A concise set of highly pertinent tags can significantly enhance your product’s visibility and appeal to the right audience.

By focusing on the intrinsic properties and appeal of your item, you ensure that every potential buyer clicking on it does so with genuine interest.

Herein lies the danger of indiscriminately adopting popular tags.

While they might boost initial visibility, their lack of genuine alignment with your product can lead to misguided clicks, fostering both confusion and dissatisfaction among potential buyers.

The dynamism of consumer preferences demands a proactive approach to tag management.

Periodic reviews of market inclinations, including emerging topics, festive seasons, or transient fads, can offer fresh tag inspirations.

However, exploring trends requires careful discernment, especially when a trending tag or keyword might not be relevant to your listing. Incorporating such trends, even if they attract initial traffic, can backfire if they don’t genuinely resonate with your product or brand.

8. Test and Adjust

The e-commerce landscape is fluid and influenced by many factors, from changing consumer preferences to seasonal shifts.

Such dynamism requires an agile tag strategy. Regularly gauging the efficiency of your tags, via metrics like visibility, click-through rates, and sales conversions, is paramount.

Should certain tags underperform, prompt adjustments can spur improvements. However, resisting stagnancy is essential.

Tags that might have been effective yesterday might not retain the same efficacy today.

A responsive, iterative approach ensures your listings remain aligned with the pulse of the market.

9. Stay Within Etsy’s Limit

Etsy’s 13-tag limit per listing emphasizes the importance of prudence.

With each tag carrying potential weight in driving traffic to your listing, ensuring every tag is not just relevant but also distinct is vital.

Duplication or excessive similarity diminishes your listing’s reach. By diversifying your tags while ensuring their relevancy, you can tap into various buyer interests, thus maximizing the breadth of your product’s appeal.

10. Use Multi-word Tags When Possible

Combining related words into a cohesive multi-word tag can amplify specificity and relevance.

For instance, rather than using “silver” and “necklace” as distinct tags, merging them into “silver necklace” enhances their collective appeal, targeting a more precise segment of potential buyers.

However, be careful when combining words for your tags. Redundant or non-complementary combinations can dilute tag efficiency.

The ultimate goal is to ensure every multi-word tag offers distinct value, enriching the overall tag set’s breadth and depth.

What Are the Best Etsy Tag Generators?

the best etsy tag generator tools

Etsy Hunt

Etsy Hunt functions as a real-time trend tracker.

By identifying trending products and keywords, it allows you to discern what buyers are currently searching for.

By staying aligned with these trends, you can generate tags that resonate with the current market demands, ensuring your listings remain relevant and discoverable.

Insightfactory Etsy Tag Generator

Insightfactory automates the tag generation process by analyzing your product title and description.

This automation saves you time and ensures you don’t overlook potential tags. By integrating the generated tags, you improve the searchability of your products, tapping into keywords that potential buyers might use.


Keysearch delves into detailed keyword metrics, giving you a competitive advantage in tag selection.

With insights on keyword search volumes and competition levels, you can generate tags that are both popular and have less competition, striking a balance that optimizes your product’s visibility.

Product Flint

By keeping an eye on product trends, Product Flint enables you to anticipate market shifts.

Understanding these shifts means you can adjust your tags to what is currently in demand, ensuring you’re always a step ahead in making your products discoverable.

Sale Samurai

Sale Samurai‘s multi-tool approach offers a holistic view of the Etsy marketplace.

From keyword insights to understanding competitor strategies, you get a clear picture of the landscape.

This comprehensive insight makes tag generation more strategic, helping you choose tags that position your products favorably against competitors.


Specializing in the print-on-demand sector, MerchTitans offers tools tailored to this niche’s unique needs.

By understanding the specifics of print-on-demand searches, you can generate tags that cater directly to the audience looking for these products.


eRank tools are designed with one goal: to improve your Etsy ranking.

By understanding which tags perform well and which don’t, you can refine your tag strategy, focusing on those that drive traffic. Its listing audits can further guide you in optimizing your tags to enhance visibility.


Marmalead‘s insights are based on actual shopper behavior.

By tapping into this data, you can understand the psyche of potential buyers. This understanding can inform your tag generation, ensuring you create tags that resonate with what shoppers are genuinely seeking.

Printful’s Keyword Scout

Tailored for the print on demand niche, Printful’s Keyword Scout provides precise keyword insights.

By tapping into data specifically relevant to this sector, you can generate tags that resonate directly with your target audience.

This specificity increases the chances of your product being discovered by the right audience.

Keyword Tool Dominator

Focusing on long-tail keywords, Keyword Tool Dominator assists you in tapping into more specific search queries.

These long-tail tags are often less competitive, meaning your product might rank higher for such searches.

Integrating these tags can help your listings attract a niche audience that’s more likely to convert.

Etsy Tag Generator- Navigating the Pros and Cons in 2024


  1. Enhanced Etsy SEO Keywords Discovery: The Etsy tag generator tool excels in uncovering a variety of Etsy keywords, optimizing your listings according to the Etsy algorithm.
  2. Effective Keyword Phrases Identification: It aids in identifying keyword phrases and long tail keywords that are most relevant to your products, greatly improving your Etsy SEO keywords strategy.
  3. eRank Features Integration: Many Etsy tag generator tools come with integrated eRank features, which can provide invaluable insights into keyword tracking/monitoring and Etsy competition rating.
  4. Keyword Scout for Etsy Benefits: With the keyword scout for Etsy feature, sellers can effectively gauge search volume and Google search competition, ensuring better visibility on the platform.
  5. Streamlined Keyword Research: The tool simplifies the keyword research process, making it easier for Etsy sellers to find unique tags and SEO keywords tool recommendations that align with their products.


  1. Dependence on Tool Accuracy: The effectiveness of an Etsy tag generator tool heavily relies on its algorithm. If the tool’s Etsy keyword research capabilities are limited, it may not capture all the necessary keyword tags.
  2. Potential for Over-Reliance: Excessive dependence on this tool for Etsy keyword research might lead to a lack of customization in tags, which could affect how distinct your product appears in search results.
  3. Learning Curve for Optimal Use: New Etsy sellers may find it challenging to use all features effectively, such as balancing SEO tool functionalities with manual keyword research tool insights.
  4. Risk of Common Tag Saturation: Since many sellers might use the same tool, there’s a risk of saturating common keyword tags, which could impact your product’s search visibility.
  5. Adaptation to Etsy Algorithm Changes: The Etsy tag generator tool needs to be continually updated to align with the latest Etsy algorithm changes, which might not always happen in real-time.

Etsy Tag Generator – Summary

Navigating the vast Etsy marketplace requires a strategic approach, and one of the foundational elements of this strategy lies in effective tag utilization.

Key takeaways include understanding your product deeply, leveraging Etsy’s inherent search suggestions, prioritizing tag relevancy over sheer volume, and the importance of regularly reviewing and adjusting your tags based on performance and market trends.

To further elevate your Etsy business, we invite you to delve into our other insightful Etsy-related articles on our blog, each crafted to provide valuable insights and actionable steps for success, such as;

The tags you choose directly impact the visibility of your products, influencing both traffic and sales.

Happy tagging!

Earn Money Selling Printables on Etsy - FREE Workshop

If you're looking for the perfect side hustle to tap into your creativity, selling printables on Etsy could be your golden ticket! 

This is for you, even if you have minimal time, experience or money. Join students who collectively have generated over $500,000 in selling printables on Etsy in the last year alone.

Join this FREE workshop and learn how to get started today!

Etsy Tag Generator – FAQs

What are good tags to use on Etsy?

Achieving effective tags on Etsy involves a mix of research and intuition.

Start by thinking of keywords customers might use to find your products.

Tools like Etsy’s search bar suggestions, eRank, and Marmalead can also give insights into popular and trending keywords.

Remember, it’s essential to ensure your tags genuinely represent your products.

What tags should I use for Etsy?

Your tags should be a mix of broad and niche keywords.

For instance, if you’re selling a handmade wooden clock, tags might range from broad terms like “home decor” to more specific ones like “rustic wood clock.”

Think about descriptors such as color, style, function, and theme when crafting your tags.

How do I find the right tags for Etsy?

Tags on an Etsy listing are typically found towards the bottom of the product page, under the “Explore related searches” section.

When setting up or editing your own listing, you’ll add or modify tags in the listing details section.

Do tags help on Etsy?

Absolutely! Tags play a crucial role in Etsy’s search algorithm.

They help categorize and match your product to potential buyers’ search queries. Using relevant, accurate tags increases the visibility of your listings, which can lead to more sales.

How many tags can I use on Etsy?

Etsy allows you to use up to 13 tags for a single product listing.

It’s a good idea to utilize as many of these as possible to maximize your chances of being discovered in searches.

Are there any tags I should avoid using?

Steer clear of misleading tags that don’t relate to your product, as this can frustrate potential buyers.

Also, avoid overly generic tags that might be too saturated, as this can decrease your visibility in search results. Always prioritize relevance and accuracy.

Can I use multi-word phrases as tags?

Yes, and it’s often a good idea to do so.

Multi-word tags, also known as long-tail keywords, can be more specific and might better match the exact queries of potential buyers.

For instance, instead of just “bracelet,” you might use “silver cuff bracelet.”

How often should I update my tags?

Regularly revisiting and updating your tags can be beneficial.

Monitor the performance of your listings and adjust tags based on seasons, trends, or changes in product popularity. Tools like eRank can also give insights into trending tags.

Do tags affect the cost of promoted listings?

While tags themselves don’t directly affect the cost, they influence how relevant Etsy deems your listing for a particular search.

More relevant listings might get more promoted ad impressions, potentially affecting the cost and success of promoted items.

Can I use tags to reflect sales or promotions?

It’s possible but with caution.

Using tags like “sale” or “discount” can draw attention, but ensure that the product does indeed have a promotional aspect to avoid misleading potential customers.

About the author

Disclaimer: Please note this post may contain affiliate links, from which, at no additional cost to you, I may earn a small commission. Also as an Amazon Associate I earn from qualifying purchases. I only recommend products and services I’ve used or would use myself. If you choose to purchase from any of my links, thanks so much for your support! 😊

Share via
Copy link
Powered by Social Snap