Growing an Amazon FBA business is challenging. Growing one on your own even more so.
Inventory management, customer service, advertising, repricing, and more don’t leave much time in the day to enjoy the lifestyle you set the business up for in the first place.
You need all the help you can get.
That’s why you need to implement Amazon automation into your business.
What Is Amazon Automation?
It is what it says on the tin. It’s simply automating your Amazon business using a combination of tools that streamline the tedious tasks that every Amazon FBA business seller needs to do.
In this article I’m going to give you tips for tools you can use in 3 key areas ― Amazon selling, Amazon admin, and personal administration.
Read all the tips to see how you can implement Amazon automation and push your FBA business forward—all the while creating more time for you to enjoy the lifestyle business of your dreams.
Table of Contents
In the book, Ferris writes about how he uses smart thinking and automation to build and run businesses, thereby giving him more time freedom, (hence the title).
Having read the book myself several times over, it’s the philosophy with which my husband and I now live our life. Lifestyle First!
I’m not sure we ever manage just 4 hours a week, but we have certainly built our businesses around our lifestyle rather than the other way around, and utilizing automation tools that make our lives easier is a big part of that.
If you’re already running an Amazon FBA business or thinking of starting one, then there are plenty of tools and services you can use to automate a large part of your business.
Some tools take the strain off handling repetitive tasks like repricing and review requests. Other tools aim to simplify other vital areas like logistics and marketing.
And rather than just regurgitating the same well-known tools found on cookie-cutter Amazon ‘Goo-Roo’ websites, we dug a little deeper, spoke with lots of fellow Amazon sellers, and collated a list of personally recommended platforms.
So let’s dive in and examine the best tools and services you can use to automate your Amazon business.
This first section looks at Amazon automation tools and services for the front-end of your FBA business.
‘The money is in the list.’
Everybody knows it, but few seriously take advantage of building a list of their Amazon customers’ emails, postal addresses, and telephone numbers.
You can use these details to update customers about new products or send them offers for existing ones. Plus, if you ever want to sell your FBA business, then a list of previous customer data is a significant asset and will increase your selling price.
Amazon no longer provides shoppers’ email addresses, and there are often gaps in the other information Seller Central provides about your customers.
There are a few ways around this, though, using third-party services. Here are some tools and services to improve and automate your customer marketing game.
Service for Automating the Collection of Amazon Customer Email Addresses. ($0.16 per email append, lower for volume, and subscription plans available)
Bullfrog data is a service that, amongst other things, provides email appends. It uses the information you supply about your customers from Amazon Seller Central then uses third-party databases to identify the customer’s email address.
Once you find out your customers’ email data, you can use it to create custom audiences on Facebook or Google Adwords and target your advertising spend more effectively.
BullfrogData.com – emails appends and data processing for Amazon automation
Bullfrog is unlikely to find the email address for all of your customers, but they claim their success rate is around 45-50%.
If you’ve ever thought about building a customer email list, Bullfrog is the way to go.
Some key features of Bullfrog Data include ―
- Fill in the customer detail gaps in Seller Central.
- Sync collected email addresses with Mailchimp.
- Find phone contact details.
- Data hygiene and verification.
- Demographic data appends too, for more effective targeting.
All you need to do is provide them with the information you hold about your customers in a .csv format, wait a day or two, and they’ll do the rest.
You can automate the process of gathering customer data further using ManageByStats, which is next.
If you’re looking to get your Amazon customers’ email addresses, give Bullfrog Data a try.
Service for Automating Much of Your FBA Business, Including Customer Data Organization. ( From $19.97 per month, $59.97 Including the Autoresponder)
ManageByStats is an outstanding service for automating the management of your Amazon FBA business. It gives you one central dashboard to monitor the entire health of your FBA business.
ManageByStats.com – Amazon automation tools
Created purposely to automate many day-to-day functions like monitoring inventory and calculating profits, ManageByStats also integrates seamlessly with Bullfrog Data to put together a customer database.
ManageByStats first syncs with your Amazon seller account to pull through existing customer data. You then fill some of the email address gaps with Bullfrog Data and then use the inbuilt email autoresponder to communicate with your customers.
Some other key features of ManageByStats include ―
- View customer purchase history by SKU and Value.
- Gain more in-depth insight into your PPC campaigns.
- Work on your search rankings with growth tools.
- Track business progress with one central dashboard.
In all honesty, ManageByStats could have made it into any section of this guide about Amazon Automation. From managing advertising, inventory, product details optimization, and more, you can gain a truckload of benefits from using this software.
If you are just starting with Amazon automation, then sign up for this service first.
If you’re looking to market to your existing Amazon customers and want to understand your Amazon business better, give ManageByStats a try.
Hunt down missing address details for your Amazon customers.
Direct mail promotions still work in 2021 and beyond, with campaigns showing an ROI of 29%. With the increasing number of emails we get bombarded with, sending customers a direct mail campaign instead could be just the ticket to increase your sales.
If you want to try a direct mail campaign, the challenge facing you is that Amazon has removed customer address data in Seller Central. But there is a way around this.
Sign up for sales tax service from TaxJar.com, and you can obtain the name and physical addresses of your Amazon customers. You don’t need to maintain a subscription; you can use it for a single month and get all the data you need.
TaxJar.com: Automated Sales Tax Reporting and Filing
But if you choose to keep using it, it can simplify the tax reporting requirements of selling in the US marketplace. Anyone that deals in the US market must pay taxes to the US Government. Calculating taxes can cause a big-old headache, especially when each state has different requirements. TaxJar makes it simple.
Some other features of TaxJar include ―
- You can connect it directly to your Amazon seller account from within the TaxJar dashboard.
- TaxJar automatically imports all your sales transactions.
- Calculates taxes due in real-time.
- TaxJar uses advanced big-data AI to calculate your tax and provides you the files needed to submit your tax on time.
Outsourcing to specialists should be at the forefront of your mind when implementing Amazon automation.
If you’re looking to simplify your tax reporting AND find out your customers’ further details, give TaxJar.com a try.
In psychology, there is a concept known as the bandwagon effect. Essentially it’s the tendency for someone to do something because everyone else is doing it. The bandwagon effect translates into online shopping in the form of social proof from online reviews.
People want to buy products that other people have already purchased and positively reviewed.
Getting regular reviews for your Amazon products will be the lifeblood of your business.
Consider these two points:
- Amazon ranks products high in their search results when they are selling well.
- Products that rank highly in Amazon search sell a lot of units.
It’s where all FBA sellers want to be, but how do you break into this positive feedback loop?
You break into the loop by getting customers to review your product.
How many times have you bought something on Amazon with zero reviews? Chances are not that many times.
You need to seek out ways of getting those initial reviews for your products to help them sell more and rank higher. Once ranked, you need to get continuous (positive) reviews to protect your rankings.
You shouldn’t try and solicit positive reviews in exchange for a reward― it’s against Amazon’s TOS. You can get banned from the platform, which will put an end to your business.
The best way to get reviews is to ask for them.
A button in your Seller Central sends a buyer an automated email that requests they leave a review. You have to click the button for each customer, which takes up time.
There are tools available that automate this process and send out the review request emails in bulk. Some are free, others are bundled in with other Amazon selling services, and other tools are specifically designed to attract more reviews to your product listing.
Here are what we think are the best three.
Chrome Extension for Automating Amazon Review Requests. (Free To Use)
Sellerise.com is a simple, free tool to automate sending the review request messages out to buying customers.
It’s quick to install, and all you need is the Google Chrome web browser.
Sellerise – Chrome Extension for Automated Amazon Review Management
You can submit mass review requests of up to 100 per page, and the plugin works in the background while you get on with other stuff.
Some other features of the Sellerise extension include ―
- Global requests up to 10,000 entries.
- Automatically skips refunded or pending orders.
- Works in every geographic Amazon Marketplace.
If you’re looking to automate Amazon review requests, give the sellerise.com extension a try.
Automate Amazon Review Requests With the JungleScout Chrome Extension. (Just One Small Feature of This Amazing Tool, From $29 per Month)
JungleScout is an online tool used to find gaps in the Amazon marketplace and launch new products.
It’s mainly known for the research tools that speed up product selection. But once you have decided on your product, there is a bundle of other features that help you grow an Amazon business.
One of the features offers the same functionality as Sellerise and automates the review request process using a Chrome plugin.
JungleScout – All-in-one Amazon Automation Platform
Why would you choose to pay for JungleScout over the free option of Sellerise? Because JungleScout is jam-packed with excellent features for FBA sellers.
Some other features of JungleScout include ―
- Market-leading Amazon automation & product research tool.
- Keyword discovery tool to power up your listings.
- Over 1 billion data points are collected each day.
- Product manufacturer database.
Many more features are available too, and many consider JungleScout a pre-requisite for high-volume selling on Amazon.
If you’ve not signed up for JungleScout yet, the Chrome extension is yet another reason to register for this essential tool.
Review Automation, Email Autoresponder, and Amazon Analytics. (Free if You Sell Under 150 Orders per Month, Then From $19.99 Upwards.)
Our third selection for automating Amazon reviews is Feeback Whiz. Sometimes Amazon Seller Central can be a little clunky― it takes time to load big pages, and the layout isn’t exactly attractive.
Feedback Whiz pulls over your data from Amazon and organizes it in a clean, modern layout.
Along with ‘mission control’ graphs and statistics displayed on a central dashboard, there are automation features, including review requests.
Feedback Whiz – Amazon Seller Management Tools
One nifty feature with the review request automation is the option to set a waiting period of your choice before your request a review. We’ve seen improved responses if review requests are delayed between 5-21 days after purchase.
Some other features of Feedback Whiz include ―
- Enhanced order management.
- Accounting feature to calculate profit and loss.
- Monitoring system to alert you about critical events like hacked title changes.
- Create and automate customized emails via Amazon’s seller messaging.
Feedback whiz is excellent if you are looking to automate several tasks in one package and reap the benefits of a digital dashboard for your Amazon business.
If you’re looking to automate reviews and send emails to customers, give Feedback Whiz a try.
Launching your own-branded product isn’t easy on Amazon. Competition is fierce, and you have to push hard to succeed.
Finding those initial sales and product reviews takes up a chunk of your time. Some sellers take a shortcut and use pre-built groups of buyers to place an order for a rebate to power initial sales.
But this shortcut won’t get you far. Amazon is adept at tracing this kind of purchasing pattern, and if you’re found out will remove your reviews and penalize your product.
Another approach is to discount your product to encourage sales. But discounted product sales don’t count the same as full-price sales for Amazon search ranking purposes.
The way around this is to offer the buyer a rebate after they’ve purchased your product.
You can find canny shoppers looking for a discount by setting up advertising campaigns on Facebook. They click through to your listing, purchase the product, then message you for a rebate.
It’s a great strategy that works and still complies with the Amazon TOS. The only problem is that it takes a lot of work. Enter Brandumentals.
Automated Product Launch Promotions. ($97 per month)
Brandumentals is a purpose-built system dedicated to automating much of the legwork required to run a rebate promotion.
They’ve bought together all the tools needed into one package. ManyChat, Facebook, Amazon API, plus Visa and Mastercard, for example. They are providing you with a one-stop portal with full control of product launch promotions.
Brandumentals – Automated Rebate Launch Platform
Their website is a little kooky, but they are the real deal. You can set budgets and view reports that show to-the-penny performance—controlling the whole process from a single proprietary dashboard.
Some other features of Brandumentals include ―
- Order verification so you don’t give money away.
- Automatic rebates via Visa or Mastercard.
- VIP package giving full hands-off launch automation.
- Multiple seller accounts on the VIP package.
Brick and mortar businesses offer post-sale rebates to launch a new product. So there is no reason why you shouldn’t too when you’re launching your next product.
If you’re looking to automate a product launch, give Brandumentals a try.
When shoppers look through Amazon search results, 44% look only at the first two pages. So if your product doesn’t show on the first two pages for your top keyword, you likely miss out on significant sales.
The obvious way around this problem is to use PPC sponsored listing advertising. With PPC ads, you appear alongside the top-ranked products and ‘steal’ sales from them.
Advertising Sponsored Listings with Amazon PPC Ads
While there is no better way to manage PPC campaigns than with close manual attention, if you are selling multiple products in more than one marketplace, you have no choice but to automate.
Features to look out for in Amazon PPC automation software include keyword harvesting and smart budget management.
Keyword harvesters will analyze your competitors’ adverts and compile lists of keywords for you to use. Those with smart budget management can transfer ad budgets between campaigns, so if one product is selling well, it will keep adverts running using unused budgets from lower-performing ones.
There are a lot of PPC management tools on the market, so we’ll start with the one we recommend, followed by links to some alternative ones.
AI-Powered Amazon PPC Automation. (Price Charged Based on Business Revenue, From $240 per Month)
If you’re currently running Amazon PPC ads, you’ll already know that ACoS stands for Advertising Cost of Sales. It’s a ratio calculated from the total revenue sold against the entire ad spend.
M19 can reduce your ACoS by 25% or more using AI-powered technology and squeeze more out of your advertising budget.
There are lots of useful startup videos to get you going, and help is on hand from a support department too. Once you have implemented the technology, M19 says their software can save you as much as 15 hours per week monitoring campaigns.
M19 – AI powered Amazon Automation for PPC Ads
Some other features of M19 include ―
- Enhanced features for registered brands, including video ads.
- Machine learning algorithm for continuous optimization.
- Works in all existing Amazon Marketplaces.
- Automated keyword research.
Once you choose to go ahead with M19, all you need to do is link it via your Amazon Seller Central, and it’s live in a few minutes. You can then control your campaigns via a central digital dashboard.
If you’re looking to automate your Amazon PPC, give M19.com a try.
There are numerous tools you could choose to automate your Amazon PPC advertising. Here is a selection of alternatives which come highly recommended;
Quartile.com is a popular PPC automation platform with over $1 billion in sales managed. It works with many well-known brands, including Burts Bees, Sodastream, and Continental Tyres.
Intentwise.com has a useful 14-day free trial if you want to try out PPC automation first. PetSafe and Whal are two of the well-known brands working with them.
Perpetua.io is a more recent entry into the market, and while it’s early days, they are creating a buzz in some of the Amazon Seller forums.
One of the significant benefits of selling with Amazon FBA is that Amazon takes care of the shipping to the end customer. But what if you have a Shopify store or sell using Amazon FBM (fulfillment by merchant) too and spend a long time daily manually fulfilling orders?
It’s unnecessary in today’s connected world.
This section shows you how you can automate multi-channel fulfillment so that you can spend more time growing your business or laying on the beach!
Automate Multi-Channel Fulfillment. (Flat Rate of $25 per Month, Plus $20 for Each Additional Market Place)
Although Amazon is a global giant in today’s eCommerce world, it’s not the whole game. Many Amazon third-party sellers also run other eCommerce assets like a Shopify store.
It’s a sensible approach to take too. Amazon suddenly banning seller accounts is not unheard of, and sometimes Amazon launches products in direct competition to top-selling third-party products.
While you still have your Amazon account (!), you can fulfill orders made on your Shopify store from your Amazon stock. And with ByteStand, you can do this automatically instead of manually processing them.
ByteStand – Automated FBA Shipping for Shopify
ByteStand uses the Amazon API to connect your Shopify store to your Amazon stock levels and does Shopify order fulfillment for you.
Some other features of ByteStand include ―
- Pulls through shipping status and tracking numbers.
- Emails Shopify customers when their item ships.
- Communicates with Amazon every 5 minutes.
You can get all this functionality at a very reasonable flat rate price of $25 per month.
If you’re looking to automate multi-channel fulfillment, give ByteStand a try.
Multi-Channel Fulfilment for Flexible Logistics. (From as Little as $7 per Month for Small Sellers)
Often when you’re just starting to sell a new product on Amazon, you don’t want to send too many units into the Amazon Warehouse. First, you want to rank the product in the search results and see the demand before committing to FBA.
You can use a service like ShipStation to automate the logistics process, drive down shipping costs, and generally be more organized with your order fulfillment.
You don’t have to keep stock with you at your location; you can use a third-party warehouse service and use ShipStation to organize fulfillment for each item you sell.
ShipStation – Ecommerce Order Management and Shipping Automation Software
ShipStation works with loads of eCommerce channels and Amazon marketplaces and links you with local carriers in the US, UK, Canada, France, and Australia.
Some other features of ShipStation include ―
- Real-time insights into your inventory so you won’t sell stock you don’t have.
- Branded return shipping labels to reduce customer anxiety.
- Local couriers compete for your business, driving down costs.
- Manage all your logistics in one handy platform.
Many global eCommerce businesses work with ShipStation; if it works for them, it can work for you too.
If you’re looking to automate non-FBA shipping, give ShipStation a try.
This next section examines Amazon automation tools and services to automate the back office administration of your FBA business.
As you know, Amazon is a big-ol’ business. It’s got acres of warehouse space across several continents and has over half a million employees worldwide.
With an organization as large as this, it’s no surprise that accidents and mistakes happen from time-to-time. But what do you do about it when it causes damage to your stock?
Yes, Amazon typically advises you when there is a problem, and they’re pretty good at reimbursing you. But can you trust them to hit 100% accuracy?
We weren’t sure that Amazon was getting our missing and broken quite right, so we signed up with this next company and they found $10k of reimbursements that Amazon hadn’t refunded!
Automated Auditing of Amazon FBA Reimbursements. (25% of Value Recovered)
The stock you ship into Amazon can run into problems; damaged while handling or lost in the system, for example.
GETIDA estimates that Amazon Warehouse problems account for between 1-3% of annual seller revenue.
But due to the complexities of reconciling large datasets, you’re missing out on some claims. So GETIDA developed a service that helps audit Amazon’s charges and reimbursements to ensure that your costs and refunds are fair.
GETIDA – FBA Auditing & Reimbursement
Amazon’s TOS permits you to recover compensation for lost or missing stock up to 18 months after the event. So if you’ve been selling for a while, it’s definitely worth giving GETIDA a shot to see if you are due a refund.
Some other features of GETIDA include ―
- Can handle over 20 different claim types.
- Can audit monthly storage fees.
- Once up to date, ongoing monthly audits.
- GETIDA maintains a cordial working relationship with Amazon.
Because GETIDA only charges you when they are successful, their service is a no-brainer for anyone who moves serious stock volumes.
If you’re looking to automate your audit of Amazon fees and reimbursements, give GETIDA a try.
We’ve already covered how your product reviews are the lifeblood of your business. But a quick search of the Amazon Seller Forum will show thread after thread of sellers complaining that Amazon has deleted some or all of their reviews.
Why does this happen?
Sometimes, it’s done on purpose when Amazon identifies sellers it considers are participating in shady practices. But occasionally, reviews can disappear from a seller’s listing when they’ve done nothing wrong.
One step to combat this is to back up your reviews often, so if something goes wrong, you can at least get Amazon to put them back where they belong.
Automate the Backup of Amazon Reviews. (Free Starter Account, Then $97 per Month)
Backing up your existing reviews is simple using Helium 10, though the software can do much more than this.
Best viewed as a JungleScout alternative, Helium 10 can manage many aspects of your Amazon FBA business, like product research, optimizing listings, and PPC management, to name just a few.
Helium 10 – All-in-one Amazon Automation Software
If you’ve chosen not to go with JungleScout for any reason, then it’s likely that you’ll decide to use the Helium 10 service instead.
Some other features of Helium 10 include ―
- Keyword research, including reverse ASIN.
- Amazon trends finder and product validator.
- Reimbursement assistant and coupon abuse prevention.
- Financial analytics to track profits.
Try Helium 10 to launch and grow your Amazon FBA eCommerce business from a single capable platform.
If you’re looking to automate backing up your product reviews, give Helium 10 a try.
Getting your inventory levels right is perhaps the most challenging aspect when you are just starting and trying to scale your business quickly. You want to have as much stock available for sale as you can, but you don’t want to tie up your working capital unnecessarily either.
The pro-sellers use professional inventory management software to forecast trends to assist with inventory levels and forecasting. It’s more precise and takes less time than running manual calculations.
The software suggested below can also help maintain product and packaging specs, vendor management, and purchase orders.
Take Back Control of Your Inventory Management. (From $79 per Month)
When controlling your Amazon inventory, some of the biggest problems are under-ordering, over-ordering, mistiming order placement, and losing track of your existing stock levels.
If you don’t pay close attention, you can find yourself knee-deep in complex spreadsheets, wondering just what on earth your stock position is!
Accurate inventory management has a positive impact on your bottom line. To pay close attention to your stock position, use specialist software to automate the everyday tasks that you need to stay up to date.
You can create stock forecasting schedules explicitly customized for your business. Then, you can track any manufacturer orders against predicted lead times.
SoStocked – Amazon Inventory Management Software
You can add multiple users, too, so you can employ virtual assistants to help manage your day-to-day activities.
Some other features of SoStocked include ―
- Auto-generate purchase and work orders with manufacturers.
- Keep all supplier information in one place.
- Reduce the need to pay for expensive Air Freight.
- Set trend periods and plan buffer stocks.
SoStocked is designed by Amazon sellers for Amazon sellers and is competitively priced so that smaller sellers can also take advantage of the processes and practices that the mega-sellers do.
If you’re looking to automate your inventory management, give SoStocked a try.
There are quite a few Inventory Management solutions available for Amazon sellers, and while we like SoStocked, other packages on the market include―
Forecast Pro is a solution for those with deeper pockets and the need for in-depth statistical forecasting. It starts from $1,495 per month.
Inventory Planner costs $99.99 per month for up to 1000 SKUs. It has a 14-day free trial, too, if you want to kick the tires.
Lokad is a comprehensive quantitative supply chain management tool suited for those who can afford to splash a minimum of $2,500 on inventory management every month.
SKUVault is a more reasonably priced solution aimed at the solopreneur seller. It works with all common platforms like Amazon and eBay and is reasonably priced too.
Price is one of the top 3 influencers of shoppers purchasing decisions. People want to buy durable, quality items for sure, but they also want to get them at a reasonable price.
You don’t need us to tell you that price competition is fierce on Amazon, and to stay in contention for sales, you need to have a keen eye on the price you and your competitors are selling products at.
Tracking competitors’ pricing manually is a real pain, though. You have to stay on top of it all the time, and your competitors can reprice to undercut you a few seconds after you have adjusted yours. And you won’t find out until the next time you decide to check on their prices.
If your competitors always seem to be beating you on price changes, chances are they’re using an automated repricer. Repricers keep track of prices for competing products and automatically adjust your prices when a competitor changes theirs.
It’s not always about race-to-the-bottom pricing either. You can set a floor price, so you don’t drop to a price that’s unprofitable for you. On the flip side, if your competitors (or even Amazon) runs out of stock of a hot item, you can quickly raise your prices to take advantage of market demand.
Many Amazon repricing tools are available on the market, and even Amazon has a basic one available in Seller Central.
We, however, like and use Seller Mobile.
Automated Amazon Repricing and All Round Amazon Selling Software. (Starts From $59.99 Per Month, With 14-Day Free Trial)
Some people reprice their products for sale on Amazon manually. Every day they spend one or two hours manually checking their competitors and repricing their products to be as competitive as possible while still staying on the right side of profitability.
Perhaps they do this because they’re control freaks. Maybe it’s because, in the early days of automated repricing, they came across horror stories where automated repricers reduced a product’s price well below manufacturing cost price.
Whatever the reason, they’re spending time on a task that’s better spent elsewhere. The automated repricers of today are flexible and precise. SellerMobile is a suite of Amazon seller tools you can access at a reasonable price.
SellerMobile – Amazon Price Automation, Inventory Management & more
The Amazon automated price tool has customizable repricing strategies. You can set your prices based on other sellers’ minimum price, maximum price, the buy box price, or the current Amazon selling price.
Once you have set up your pricing policies, it’s set-and-forget automation.
Some other features of Seller Mobile include ―
- Profit, loss, and cost analytics.
- Inventory management optimization.
- Amazon review request automation.
- Amazon PPC advertising analytics.
You can start using SellerMobile for $59.99 per month. But it’s $129.99 per month to access the repricer and other advanced tools. It sounds a little pricy, but when you factor in the additional advanced selling tools and the time it saves you ― it’s a pretty good deal.
If you’re looking to automate Amazon price adjustment, give SellerMobile a try.
John D. Rockefeller famously managed his vast business empire by keeping a close eye on the Key Performance Indicators he read in his business reports. He’d review the numbers regularly, and any underperforming area was sure to receive his close attention.
If you too ‘manage by the numbers’, are a whizz with spreadsheets, and prefer to make your own sales dashboards, then you can automate the data collection process.
Automate Amazon Reporting in Google Sheets. (Free for 3 ASINs, $49 for Less Than 3 Thousand Monthly Orders on Unlimited ASINs, Plus Unlimited Packages Too)
Amazon’s reports aren’t that user-friendly. They seem to take an age to request, and once you’ve downloaded them, you need to clean them up to find the data you need.
Gorilla ROI can automate this data-gathering process for you. You link the data points you want to your spreadsheet and set a schedule to update them. Gorilla ROI will then automatically pull the data through for you into Google Sheets.
Gorilla ROI – Amazon Seller Central and Google Sheets Integration
With Gorilla ROI, you can create personalized Key Performance Data spreadsheets that provide in-depth insight into your business.
Some other features of Gorilla ROI include ―
- Updates automatically every 1-3 hours.
- 30-day money-back guarantee.
- A range of Amazon report templates to get you started.
Gorilla ROI reckons they can save you 2-4 hours each week otherwise spent on manual data processing―time I’m sure you can find a better use for!
If you’re looking to automate Amazon reporting, give Gorilla ROI a try.
If you run a Shopify store too and want to bring report data into your Google Sheets’ sales report, you can use BetterReports.com to automate this process.
Better Reports – Available in Shopify App Store
Some other aspects of your business that can be automated aren’t tasks that directly concern Amazon. This section looks at personal automation you can implement to free up more time to concentrate on your Amazon business (or go traveling!).
Bookkeeping is probably the first thing you should look to outsource as soon as you can afford to. Taxes are confusing to non-accounting people at the best of times and even more tricky if you’re a digital nomad operating a business in multiple countries.
Easy To Use Cloud Accounting. (Starts From $5.50 per Month)
Xero is an online accounting package used by over 2 million small businesses globally. You can handle all your bills, import banking transactions automatically, accept payments, and even run payroll.
You can see an overview of your business’s accounts from one central dashboard. Xero can also hook you up with an accounting specialist located in the county of your choice.
Xero.com – Accounting Software
There are over 800 third-party tools that integrate with Xero to automate your accounting.
Some other features of Xero include ―
- Track and pay bills on time.
- Capture paper receipts and invoices using a smartphone app.
- Multi-currency accounting.
- Simplify expense claims.
Not too many people enjoy processing business accounts, but Xero helps simplify the tasks and communicates well with other business software.
If you’re looking to get a handle on your accounts, give Xero.com a try.
Online Business Accounting Package. (Packages Start at $12.50 per Month)
If you don’t use Xero, then chances are you’ll opt to go with QuickBooks. QuickBooks was one of the first to offer online accounts packages for small businesses, and their solution is one of the market leaders.
QuickBooks continually innovates to provide its users with the latest features and technologies to make accounting easier. You can track all of your income and expenses in one single place and keep a close eye on the lifeblood of any business―cash flow.
Quickbooks – Ecommerce Accounting Automation
Along with the account features, you can also manage the payroll for you and your employees.
Some other features of Quickbooks include ―
- Manage all bills and pay suppliers directly.
- Central dashboard for more in-depth business insight.
- Mobile app to snap receipts on the go.
- Partner with a qualified expert with knowledge of your industry.
You can test-drive Quickbooks online first with their demo data, and there are plenty of tutorials and webinars to get you up and running.
If you’re looking to handle business accounting with ease, give Quickbooks a try.
As good as Xero and Quickbooks are at integrating with other third-party software packages, you may need to use another service to automate data transfer between platforms.
A2X ― is good with pulling all the numbers from Amazon to Xero; it performs well in categorizing items and capturing most of the data you need.
A2X – Ecommerce Accounting Automation for Shopify, Amazon, Walmart, eBay and Etsy
Hubdoc ― is excellent for pulling all the statements from your banks, credit cards, and Paypal then importing them to Xero, so you don’t have to do it manually. It’s also an excellent place to upload and store all of your receipts (they have a pretty neat mobile app).
Hubdoc – Automated Financial Documents Import & Export
The US marketplace is a great market to sell in. It’s the biggest by far, and fortunes can be made from their millions of shoppers.
But operating in the US brings challenges too. The 50 states that make up the US often march to the beat of their own drum, especially when it comes to sales taxes.
No one looks forward to calculating US sales tax due, but fortunately, there is a handy software service that calculates and automates the whole process for you.
Automate Seller Tax. (From $19 per month.)
TaxJar automates the complexities of calculating sales taxes for your Amazon sales. TaxJar uses AI to categorize your Amazon sales on the fly with flexible API integration.
They claim a 99.99% uptime and offer an accuracy guarantee to their users.
Seller taxes are due when your business has a ‘nexus’ in a US state. A nexus is essentially an Amazon warehouse where you have a significant amount of inventory stored. TaxJar can automatically work out your nexus locations and warn you when you’re reaching nexus status in new areas.
TaxJar – Ecommerce Seller Tax Calculation
Once your US nexus locations are identified, TaxJar automatically works out which sales taxes are due and provides the reports you need for filing your taxes.
Some other features of TaxJar include ―
- Calculates seller sales tax in real-time.
- Implements changes in the tax code as they happen.
- Uses full address rather than Zip Code for enhanced accuracy.
- Full knowledge base to bring you up to speed quickly.
Along with Amazon integration, TaxJar also works with other eCommerce solutions like Shopify, Etsy, and eBay.
If you’re looking to automate Amazon seller taxes, give TaxJar a try.
Business is about making connections with people, and one method most people use to connect is via email. The problem you face is that your competitors are trying to make the same connections too.
We all get dozens, even hundreds of emails every day, and you can’t pay close attention to every email. For your emails to have a chance of making any impact, they need to grab attention from the get-go.
One way of doing this is through personalization. But we’re talking about more than adding the recipient’s name at the top of the email.
This next SaaS product helps to automate the process of creating and sending personalized video emails. If you want your email messages to impact a customer or supplier, sending short personalized video messages could increase your chance of success.
Automate Personalized Video Emails. (Free for 50 Videos per Month, Then $12.50 Upwards)
Attracting attention from customers or potential suppliers is easy if you use Bonjoro. Bonjoro is a video email service that helps you to build high-converting sales funnels using video email messages.
You can use them in any campaign where you want to add extra effort to make an impact. You might choose to send a quick video message when upselling, reactivating old customers, winning product reviews, or following up from trade shows.
Bonjoro – Send Personal Video Emails to Customers
You can quickly record personal videos using the Bonjoro Chrome extension. Then feed them into a custom sales funnel for following up later.
Some other features of Bonjoro include ―
- Send personalized video messages on the go with the smartphone app.
- Integrates with many of the top autoresponder programs.
- Send videos quickly from your Gmail account.
- Social media integration is coming soon.
Everyone sends text-based emails, and you can never be sure if the recipient will even read them. Stand apart from the competition by sending personalized video email messages―jump on this medium quickly, before your competitors do!
If you’re looking to send personalized video messages, give Bonjoro a try.
If you are trying to get someone’s attention and find that email isn’t working, you can use this next service to send a one-off postcard campaign in the mail.
Personalized Mail Postcards. (From $0.89 per Postcard, Cheaper With a Monthly Subscription)
Email has changed the way we see our physical mailboxes.
There was a time when we hated the daily pile of junk on our doormats. But now, with the typical American receiving an average of 605 emails and only 16.6 pieces of mail each week, we look forward to receiving messages via post.
And according to the research, direct mail still gets outstanding ROI.
So you could have a greater chance of gaining a target’s attention if you send them a postcard, rather than another promotional email with a cheesy subject line.
PostPilot offers a reasonably priced service to automate the sending of personalized postcard campaigns.
PostPilot – Personalized Postcard Campaigns
You can start off using one of PostPilot’s templates or upload your own design. There is an inbuilt editor as well, so you can be sure of designing the look you’re after.
Some other features of PostPilot include ―
- Target customers automatically based on purchases made.
- Use special coupon codes to track ROI.
- Sales analytics to measure campaigns.
- Printed on thick 120lb stock with a UV coating.
It costs from $0.89 to send a 4.25”x6.25” card through the mail. But you can reduce this down to $0.49 per postcard with a monthly subscription.
If you’re looking to send personalized postcards by mail, give PostPilot a try.
In the end, while there is personal satisfaction in running your own business, you’re in this game to earn a good living.
So when you have made a success of your Amazon business, you’ll want to make the profits work for you. Hopefully, you have an eye on the future and are thinking about investing your earnings so that maybe one day you can retire to the beach.
But Investing your money can quickly turn into a full-time job and distract you from running your Amazon business. Instead, use an automated financial service that invests your money on a risk profile that’s right for you.
Automated Investment Program. (400,000 Clients and Over $1 Billion Invested)
A robo-investor is an investment vehicle that makes trades automatically based on advanced AI algorithms.
WealthFront presents you with a quick questionnaire to determine your risk appetite, then allocates you to one of 10 plans.
Plans 1 is a super-safe, lower return program; plan 10 is their highest risk level but could attract the biggest returns on your investment.
You don’t have to put all of your cash into a single plan. You could put 75% in plan 2 and 25% in plan 8, for example.
WealthFront – Banking, Automated Investing & Planning
It’s set and forget investing. WealthFront uses software to automate the investment in several global index funds (an index fund tracks a stock market). So when the stock market goes up, the value of your investment increases along with it.
Of course, stock markets can go down too. But in the last few decades, except for 2008 and during the Pandemic, stock markets have generally trended upwards. Many investors consider investing in index funds a safer investment than buying individual stocks and shares.
Some other features of WealthFront include ―
- Trades are made with an eye on lowering your taxes.
- Your portfolio adjusts in line with stock market movement and risk profile.
- You can withdraw your funds at any time with no fees.
- No charge for individual trades.
WealthFront charges their service based on a percentage of your Assets Under Management. The current fee is 0.25% annually.
If you’re looking to automate your investments and make your money work for you, give WealthFront a try.
We get it, Amazon isn’t the only game in town. Walmart’s eCommerce revenue grew by about a third from 2019 to 2020. And as you’d expect, the lion’s share is based in the US.
If you want to expand your Amazon operation and start selling on Walmart, here is some dedicated software to help you along.
Automate Selling on Walmart. (From $47 per Month, but Check if the Early Bird Offer Is Still Running)
Sellegr8 is a Walmart tool similar to the JungleScout and Helium10 tool suites for selling on Amazon. At the time of writing, it’s a newcomer to the market and still in its launch phase. You can currently buy an Early Bird offer of $37 for complete functionality and lock it in for life.
Sellegr8 – Wallmart Sales Automation
Sellegr8 has the tools you need to crush it on Walmart― market analysis, email autoresponder, sales analytics, and more.
Some other features of Sellegr8 include ―
- A dashboard that displays in-depth sales metrics.
- An order management screen to keep tabs on your sales.
- Track keyword listings for you and your competitors.
- 24/7 product listing monitor to keep an eye out for listing hijacking.
JungleScout and Helium10 give Amazon sellers the information they needed to succeed on the platform. Now you can expand your eCommerce operations to the Walmart platform with Sellegr8.
If you’re looking to automate on Walmart, give Sellegr8 a try.
Well, that about wraps up our list of tools to help you implement Amazon automation into your business and create more time freedom.
If you use any tools that we don’t have on our list, let me know by joining my Your Lifestyle Business Facebook Group, and we’ll check them out!
In the meantime, all the best with your Amazon FBA Business!